Dynamic Architectural is a leading custom manufacturer of luxury windows and doors. When POHL Strategic first began working with Dynamic they had made the decision to do away with physical “binders” and rely heavily on digital assets to attract new leads and educate clients.
We worked with both internal stakeholders and design and development companies to put together a cutting edge and relevant website that continues to serve as a significant sales development tool. Since the website launch additional digital collateral including email newsletters and a digital Design Guide, showcasing product photos and CAD drawings, have been developed in line with the initial site branding.
In 2014 the Architectural Resources database of product plans was transferred to run on Act-On’s marketing automation system for improved customer and lead metrics. The development of a new responsive website is in process.