When In-House Marketing is Costing You Too Much
Is DIY marketing draining your time and profits? Discover why in-house marketing may be costing your architectural business more than you think and how a strategic partner can turn it into growth.
Entries by Sarah Wiebe
The Art of the Interview
At Pohl Strategic, we turn architect interviews into compelling stories that showcase design, collaboration, and the heart behind every structure.
Leaders Lunch Tackles Housing Challenges in Abbotsford
The Abbotsford Chamber of Commerce recently hosted a luncheon on the theme of “Building Intentional Communities.” With a special concern for local issues of housing insecurity, Pohl Strategic took part in the event and was pleased to engage the positive vibes of creative collaboration.
The Role of Tension in Storytelling
Tension, or complication, is an essential part of good storytelling. To tell compelling client stories, writers need to be able to explore the tension that their client’s clients face, and to show how the company in view is helping real people overcome those obstacles.
Discover the Power of Brand Trust and Storytelling in Marketing
ABBOTSFORD, B.C., July 12, 2024— Pohl Strategic Marketing has begun work on delivering a powerful and innovative website search application for BC Crane Safety.
